Loyalty Programs

How MoneyBar™ Loyalty Marketing Works

Customer Data Collection

Customer information is collected whenever customers make transactions at your stores or locations. The kind of data collected includes: tracking visits, tracking points, issuing rewards, and tracking prepaid transactions.

Your customers identify themselves through transactions they make using your loyalty card. The branded loyalty card that your business has issued is used with every customer transaction.

Rewarding Points

Reward points for customer transactions and activity. Points can be assigned at various levels for different transactions or activities. Points may also vary depending on frequency of visits. In fact you can assign points to almost any type of transaction you wish depending on your business objectives.

Rewards and Redemption

Customers are participating in order to receive more value. You can also independently reward customers for different points levels without deducting points from their accounts. Instant rewards can even be issued.

Deliver Value to Your Customers

Your customers will participate in your program because they have a vested interest in the program - they are experiencing a level of rewards and recognition that appeals to them.

The value that you deliver to your customers is essential to the success of your loyalty program. Think about what you can offer, what you have that would be most appealing to your customers and deliver it to them.

Rewards & Privileges

Rewards can be based on a number of factors such as visits, purchases, or any transaction-based activity that you would like to assign a value to. It may also be possible to develop cooperative strategies with sponsors or partners in order to expand the variety of rewards and options available.

Here are some examples of rewards that could be can offered with a MoneyBar™ loyalty program:

  • MoneyBar™ ‘Frequent Buyer’ Points
  • MoneyBar™ ‘Quick-Win’
  • Birthday greeting
  • Bonus points awarded on certain days or during certain hours
  • Members only Portal access
  • Members only newsletter
  • Members only special offer
  • Members only gift
  • Advance notice of special events
  • Invitations to special events
  • MoneyBar™ Prepaid Bonus
  • Sponsor/partner offers to club members only

Customer Online Reports

Your club members have access to the MoneyBarTM online reports to:

  • View points earned
  • View points redeemed
  • Check transaction activity
  • View their transaction history
  • View reward options, rewards received, rewards redeemed
  • Change their password
  • Update their profile
  • View their account history with total points earned, used and remaining

The Value to Your Business

Your MoneyBar™ loyalty program must produce an ROI that will prove out the investment in your program. Your loyalty program can help achieve the following:

  • Increase customer base and acquire new customers
  • Increase customer base and acquire new customers
  • Increase transaction values that in turn will drive profitability

MoneyBar™ provides the tools to help you measure your success in way that traditional marketing never can.